MSwim

Be beautiful. Be you.
INDUSTRY
Luxury Swimwear & Resort Lifestyle
LOCATION
Miami, FL
Objective

The Timeless Venture Collection by MSwim marks the brand's debut  a refined edit of essential swimwear pieces designed for the well-traveled, confident woman. SimiVisuals developed the collection's name and concept, translating the founder's vision of versatility, exploration, and understated luxury into a cohesive brand story.

Shot aboard a private yacht in Miami, the campaign captures effortless sophistication featuring diverse models, relaxed interactions, and elevated styling that reflects the MSwim woman's world. The result is a lifestyle-driven narrative that merges freedom, femininity, and timeless allure.

INDUSTRY
Fashion & Luxury Resortwear
LOCATION
Miami Beach, FL
what we did

Brand Naming + Concept Development, Creative Direction + Campaign Strategy, Production  + Social Media Management